Social media marketing part 2: Mediums

Or: what goes where?

If you haven’t done it already, create a Facebook Page for your business (type “Facebook Pages” into the search box when in your personal Facebook account page to find the section, and then click on the “+ Create Page” button to get started). Once this is done, the obvious next step is to get people to become “Fans” of your business:

- Ask all of your friends and family

- Run a contest to past customers, complementary businesses, or local organizations to get some fans

- Offer a promotional rate to Facebook fans

- Promote your Page in your website, newsletter, and any other place folks interact with your business

- Also promote your Page on invoices, receipts, business cards, etc. — just something simple will do.

- Become a fan of partner and other local businesses

Once your Page is set up and you’ve begun promoting it, be sure to consistently post content…

About your business, including events, rates, successes, customer wins, new partners, photos and videos of offerings, links to your blog postings, etc. If your business sponsors things like the local Little League or the Breast Cancer 3-Day, be sure to highlight that.

About your industry, including links to news articles, blog postings, videos, events and happenings – and your review of them.

About local stuff, including local events and happenings (i.e. the 4th of July Parade), what’s coming up, photos and videos of them, your summary of how they went, etc.

About products or services used before, in conjunction with or after yours, including news article links and links to blog postings, videos, reviews, photos, customer comments and the like.

Also encourage content submission from your Fans, such as…

Q&A with past, upcoming or potential customers.

Customer testimonials describing how great you or your products and services are.

Customer photos or videos of them using your product.

Polls of fans, where you post an open-ended question that encourages engagement and responses

Once your community on Facebook is thriving, always be responsive! Be active in your community. Respond to comments and popular items. Be interactive by using “liking” (the “thumbs-up” feature) and commenting on posts from active community members.

Create a Twitter account for your business>>>

Learn affiliate marketing secrets at SES New York 2010

January 27, 2010

If you haven't scrolled down the conference agenda for SES New York 2010 lately, then you might have missed the news that's hidden in plain sight in the right-hand sidebar: An Affiliate Marketing Track has been added to Day 3. Now, you can learn affiliate marketing secrets from Kris Jones, the President and CEO of Pepperjam, among others.

But wait! There's more! Admittance is free for all SES New York attendees, including expo-only pass holders. That's gotta be the deal of the decade -- and the decade has just started.

The conference sessions in the new Affiliate Marketing Track include:

Affiliate Marketing for Small and >>>

Offer Exchange™ Ignites Affiliate Management Agencies

	All Press Releases for January 28, 2010

The industry's leading affiliate management solution introduces the Offer Exchange™, providing agencies the opportunity to share their client's advertisements with thousands of affiliate networks through their own white labeled tracking platform.

Seattle, WA (PRWEB) January 28, 2010 -- Online marketing agencies provide valuable services to businesses owners around the world by increasing their website traffic and ultimately their sales. Most Internet marketing agencies provide services like pay-per-click management, search engine optimization, and social media management, but due to economic pressure, many clients and agencies are shifting their efforts to marketing models with more concrete results. This is why so many agencies are now offering affiliate management services.

and much more here>>>

Effective Training Program On Internet Marketing From Chris Farrell

(EMAILWIRE.COM, January 31, 2010 ) Oklahoma City - Today many people want to work from home and make money through internet marketing and through affiliate marketing. However, for someone who is venturing into all these things for the first time, the information they find online can be simply overwhelming. Many people even get discouraged because they do not know where to start and how to go about the entire process of making money online. Finding an easy to follow training program for the beginners is rather difficult. As a result, many people fail to tap the potential of the internet even if they have enough time to work from home. Chris Farrell’s Internet Marketing Training Program tries to fill this gap by providing beginners with an easy to follow method, and step-by-step training that they can use to make money online without getting confused or discouraged.

and much more here>>>

If Your Password Is 123456, Just Make It HackMe

by Ashlee Vance
Friday, January 22, 2010

provided by

Back at the dawn of the Web, the most popular account password was "12345."

Today, it's one digit longer but hardly safer: "123456."

Despite all the reports of Internet security breaches over the years, including the recent attacks on Google's e-mail service, many people have reacted to the break-ins with a shrug.

According to a new analysis, one out of five Web users still decides to leave the digital equivalent of a key under the doormat: they choose a simple, easily guessed password like "abc123," "iloveyou" or even "password" to protect their data.

"I guess it's just a genetic flaw in humans," said Amichai Shulman, the chief technology officer at Imperva, which makes software for blocking hackers. "We've been following the same patterns since the 1990s."

and much more here>>>

Dear Andy

Easy Steps to Making Money With Affiliate Marketing

By Erik Brillo

If a less informed individual were to buy all hyped products that were being sold online today, he would likely go broke. People should remember that the internet can be compared to the Wild West of the late 1800s because of so many crooked people who almost instantly prey on the innocence of some would-be internet marketers by trying to offer or selling products to them such as e-books, how-to-guides, and online courses these internet newbies don't need. For newbies, it is essential to learn fully the tips and tricks of the trade before doing internet marketing full time. To start with, here are some tips and tricks that one needs to know before entering the world of affiliate marketing.

1) You should pick a niche you are comfortable with and one which you can focus all your marketing efforts for a particular period of time. While diversifying in online business is a good business move, one common mistake that new internet marketers make is trying to promote numerous products in many different niches all at the same time. Focus your marketing on a single product or niche first, work hard at it and vigorously.

2) Don't go for the big niches yet. Many internet marketers fall into the trap of trying to make big money online outright, however the tons of money earned online is also in the most competitive

3) Try different marketing strategies that are proven to earn good income out there. Instead of depending on just one affiliate network, it is better to branch out to some of these affiliate networks. This method will give you a chance to test what products are making the most money for you.

Trying your hands on affiliate marketing can be a huge money-maker. However, it takes time, persistence and patience to become successful at it because success in this kind of business venture doesn't happen overnight. Affiliate marketing earns you money, you just have to be willing to invest lots of time, dedication, energy and patience to be successful.

Feel free to read the author's other articles to know more about the specifics of a successful Money-Maker System and some information on how the internet processes interact with each other. The article writer is an Internet Marketer trying to teach some basics of Earning Money Online. He follows some processes, techniques and tested internet marketing systems in accomplishing his financial goals and objectives. Some of his articles are written based on his experiences derived from his internet marketing endeavors.

Article Source: http://EzineArticles.com/?expert=Erik_Brillo